The magazine is genuine. At least, there is a small group of people trying to put one together. However, it is destined for failure and will not survive beyond the first issue.
1 The magazine is being used by cultists trying to gain more mythos knowledge. This is not a very secretive way of going about it, but it may work if ‘investigators’ decide to relate their experiences to the magazine.
2 One of the authors printed in the first issue evidently knows quite a bit about the mythos, and writes a gruesome story featuring some of the gods. If contacted, he will be a useful ally in their battle against the dark forces.
3 An author, writing about a location well known to him, accidentally reveals a possible mythos presence in the locality. The story is a mix of fiction and fact, but there are certain clues and references to things which indicate that things may not be what they seem.
© Steve Hatherley